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The Path to Sales Performance, 6 Ways to Win
Scan the headlines:
➔ Learn what’s changed in the new digital selling environment, what’s at stake, what it means
➔ Discover how to better understand buyers, deliver higher value, build loyalty
➔ Apply 6 winning strategies best-in-class brands have implemented
Cold calls. Warm leads. Insights-based selling. Account-focused strategies. Sales teams have a mandate to drive revenue growth, find new leads, and meet their numbers. But, evolving customer expectations are changing the dynamics:
of buyers talk to 3rd party sources before a company’s own sales team.
of executives prefer to work with a salesperson referred by someone they know.
of a prospect’s buying journey is done on digital channels.
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